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Technology

Developing A Mobile Strategy

As a small-business owner, choosing whether to join the app-development club can be a difficult decision. You may feel like you have to build an app and “go mobile” to stay competitive, but you’ve probably heard that apps are expensive and time-consuming to develop. More...

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The Magic of Mobile: How to Sell without Selling

We consumers have pretty much accepted the fact that everyone is trying to sell us something. In response, we’ve developed a keen awareness for sales situations to be avoided: we know the shortest route through the mall perfume carts and generally ignore unexpected calls from 1-800...

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